Monday, 25 November 2013

Fashion and Faith: T-Shirt Range Plan


This is my first T-shirt range I have named it: Crucified Superstar. I edited iconic images of Christianity to make them look more pop and fashionable.

My target audience is for people aged around 14 to late 20's, because my range could be seen as quite controversial and young people like to be controversial. My target audience will be stylish and trendy as Religious clothing is trending at the moment as seen on runways such as Givenchy and Dolce and Gabbanna. My target audience could be more specifically menswear as similar T-shirts from Givenchy and Topman are mostly wore by men, however my T-shirts are unisex and still available to women.

I have used multiple filter galleries and cutting tools to create these t-shirts. I have also changed, color hue, saturation, contrast and lighting.

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